Due to its high rank worldwide, Amazon does anything it takes to keep its reputation. They have a strict strategy that determines what type of criteria sellers and goods have to meet for trade to be possible. Sellers who do not fulfill these demands get their accounts suspended. So let’s look at some causes for suspension, and how to reinstate an Amazon seller account.
Infringements that lead to account suspension and how to get an Amazon seller account reinstated.
There is a long list of possible reasons for account suspension can be generated. Since the list is so large, we will focus on the most general causes. Along with this, we will also look at how to tackle these problems to cancel the suspension:
- Delinquent Amazon fees for sellers
Regrettably, one of the main causes of account suspension among sellers is the failure to pay the required fees. You do not get the rights of selling on Amazon for free. Memorize that you are not the only party trying to make money.
- Being a below average seller
Numerous Accounts has been temporarily banned because of low sales. Being a below average seller, or a non-performing seller, signifies you fail to do the following efficiently:
- Represent the brand accurately.
- Failure to meet the terms provided by Amazon.
- Failure to facilitate the delivery of sold goods to the customer.
- Poor feedback from buyers
As a seller, it is your responsibility to make sure that all the transactions you have with your buyers are up to their hope. Amazon, like different online retail platform, has a way of keeping track of customer satisfaction.
This is done through a rating system, which must be taken sincerely. If your business receives a lot of negative feedback, Amazon will be under the impression that you are not putting enough work into your selling. Additionally, your bad reviews can also have a negative effect.
- Being a dishonest seller
Another ordinary cause why you may require Amazon to reinstate your account is for being a dishonest businessman. Here are a few examples of dishonesty:
- Selling prohibited/ banned items.
- Selling counterfeit/ fake products to your customers.
- Conducting off-site sales.
- Copyright violation.
The above are measured illegitimate and result in account suspension if Amazon is doubtful of your business.
- Being of unsuitable age
According to Amazon guidelines, the age qualification for a sellers’ account holder is 18 years. Amazon generally suspends any account holder who fails to meet the age necessities. Suspension, in this situation, is, automatic and indefinite.
Account Suspension can result from different other rules violations. The ones stated above are basically the most common reasons. Let’s look at how you would continue to get an Amazon suspended account reinstated.
The first thing that must come into your mind is making an appeal. This will help you decide the following.
- You have incomplete knowledge of why you have been locked out of your Account.
- You confess that you have failed to fulfill the criteria Amazon provided.
- You offer a plan to get the Amazon account reinstated.
The most significant thing to acknowledge is the cause of your suspension. You also have to make any carelessness know to them, the probability is they already know of your dishonesty.
If Amazon notices that you are conscious of this, they will be more eager to get you started on your way to account recovery. Make sure your plan of action is perfect. You do not desire Amazon find any holes in your plan, as this could hamper reinstatement.
Additionally, it is suitable to use the past tense when writing your appeal. It is the best way to show Amazon that you will not do again similar mistakes in the future.
How to avoid Account Suspension in the Future?
Once you get your Account reinstated, you now have to be confident to not get suspended again. Here are the few tips that will help you to keep away from future suspension.
1.Improve your Communication
One of the most important causes, why a lot of online businesses get bad reviews, is poor communication. Under normal situations, you must provide all the essential information to the customer during the whole business transaction.
You have to be accessible to answer the customer’s queries if they have any. For instance, you have to be able to answer several questions on the accessibility of products, their quality & prices and so on.
You also have to be able to offer updates on the shipment of the product after the sale has been made. You require to be able to notify your buyer of any possible delays, which in turn can help build faith for your business.
2. Offer Correct Product description
A good product description has to promote the purchase of the item it is describing. A lot of sellers on Amazon do not remember how significant and efficient a good product description can be.
You have to master how to make your own product descriptions. Attempt your best to focus on your ideal customers. This will act as an initial point and will help you during the complete process.
Try not to keep significant information from the customer, or exaggerate the quality of your goods. You can without difficulty avoid suspension by focusing on providing detailed and truthful descriptions to your customers.
3. Avoid Copyright infringement
Amazon Policy protects any business that sells items below their own brand. If any other business copies content or design, the original owner has the right to sue you, which can cause your account suspension.
One of the best ways to avoid this scenario is to make sure that you are selling genuine products. When you produce your own goods, Amazon will offer you the feasibility to trademark your brand.
You can also sell a different brand if you have permission from the producer. Getting a brand is the most excellent solution to avoid account suspension.
- Make your shipments timely
One of the major causes of customer dissatisfaction is delayed shipments. As a supplier, you must be able to manage the shipment of your product to the customer.
You can either select to send the items manually or you can select to work with a second party. Many sellers select the latter which is generally the warehouse that stores all your products.
This system is not really difficult; your responsibility will be to contact the warehouse whenever you make a sale. The warehouse will be liable for packaging and sending the goods to your customers.
- Analysis of Amazon policy
Amazon has a lot of policies that sellers have to follow in order to stay applicable on the platform. It is advisable to look at all the necessities that Amazon has set for running a successful sellers account.
Amazon offers a list of do’s and don’ts for the sellers which every supplier can use to meet up to the expectations of Amazon. Memorize, there are numerous reasons why your account can be suspended, and all these causes are covered in the Amazon policy. Although it might be a lot to read, just make sure you have the time to go through it.
If you get yourself among the unfortunate, you can continue to email your appeal to Amazon. As earlier stated, this can be a bit complex especially coming up with an efficient plan of action. At Vintek System we are ready to help you make your claim. We can offer help to get your suspended Amazon account reinstated.